Notes on product, roadmaps & why organisations get stuck.
Field notes from the work, written between projects. No fluff, no growth hacks.
Why Organizations Become Rigid (and What Actually Helps)
A systems view of how rules, expertise, goals, and boundaries reinforce rigidity, and the design moves that help keep organizations adaptive.
Read article →FlowCon 2026: Highlights
Notes from FlowCon 2026 on AI, Wardley Maps, sociotechnical architecture, leadership, and the perennial mess of backlogs and prioritization.
Read article →Flowcon 2026: Org Topologies from the trenches
A deeper follow-up to the LeSS talk: when delivery problems turn out to be org-design problems in disguise — now with a second product in the mix.
Read article →LeSS Meetup NYC: Strobbo's Scaling Slowdown Story
Recording and deck from the LeSS Meetup NYC — from fast-moving startup, through the scaling slowdown, and back to real business agility.
Read article →Shaping Roadmap Items
Balancing scope, time and quality in roadmap items — without sliding back into feature-focused planning.
Read article →LeSS Conference 2025
Old friends, shared experiences and an open space so full it was hard to choose what to attend.
Read article →Do a Roadmap World Café
A facilitation experiment for Product Owners: get a whole group to co-create roadmap direction in a single session.
Read article →Bet on your roadmap
Estimating big, fuzzy, far-off roadmap items feels like forecasting next month's weather. What if you treated them as bets instead?
Read article →Why Team Topologies might not deliver the value you expect
The approach can work — but applied without careful thought, it may not work for your organisation. A skeptical second look.
Read article →Create a goal-oriented roadmap
From a Gantt-like slog to strategic goals and the work behind them — the search for a roadmap format that finally felt right.
Read article →Recent publications elsewhere
A few places our Strobbo story has been published recently — case studies with Scrum.org and Org Topologies, plus a podcast.
Read article →Cognitive load and the Product Owner
We obsess over the dev team's cognitive load. Product Owners carry a heavy load too — and managing it makes us better at the job.
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